历史：广州黄埔建筑设计院有限公司成立于1978年，是广州最早的建筑设计院之一，至今超过40余年的发展历程，是真正伴随国家改革开放的春风成长起来的建筑设计院。从当年一个小小的设计室，发展成今天国内一线开发商主动选择的甲级设计院，目前还拥有多个行业主流地产品牌作为战略伙伴。

History：Founded in 1978，Whampoa is one of the earliest architectural design institutes in Guangzhou，it has been developing for more than 40 years，and is a growing architectural design institute with the spring breeze of the country’s reform and opening-up.At that time，it was a small design room，has now developed into a domestic first-line，developers actively choose the Class A design institute，currently also has a number of industry main-stream real estate brands as strategic partners.

服务：基于目前全产业链的布局，我们的核心竞争力在于高效、准确、公正、机动、灵活为业主提供涵盖策划、规划、设计、招投标代理、全程造价控制(估算、概算、预算、结算和决算的编制和审核)、施工项目管理等贯穿建设全过程的咨询服务。

Service：Based on the current layout of the whole industry chain，our core competitiveness lies in the efficient，accurate，fair，mobile and flexible for the owners to provide consulting services throughout the construction process.The services cover planning，design，bidding agent，full cost control(estimates，estimates，budgets，settlement and final accounts prepara-tion and audit)，construction project management，etc.

情怀：具有历史底蕴的建筑设计公司，更加注重历史的情怀和专业的情怀。另外，本土设计院对本土的历史、人文、风俗、文化的理解更加透彻，对作品会倾注更多的情感。未来，我们除了专注于设计作品本身的质量和服务外，还会进一步完善布局建筑全产业链上下游相关的延伸平台，夯实企业发展的基础，努力把企业发展成以设计为核心龙头的综合性、多元化集团公司。

Feelings：Architectural design companies with historical background tend to pay more at-tention to the historical and professional feelings of the local design institute to the local history，humanities，customs，culture understanding more thoroughly，and therefore will pour more emotion into the works，will also get more local attention and recognition.In the fu-ture， we will further improve the construction of the entire industrial chain upstream and downstream related extension platform，solid foundation for enterprise development，and strive to develop the enterprise into a design-centric integrated，diversified group of companies，not just focus on the design of the quality and service of the works themselves.

黄埔精神：黄埔精神实质是以爱国为核心的精神力量，现阶段在匠心艺术的体现则是具有推动社会进步和积极带动社会前进的先锋行动风范。就目前建筑设计商业而言，低价的恶性竞争导致大量的粗制滥造且毫无艺术文化特色的建筑模型商品出现，这导致的结果就是诺大一个中国，千城一面。我们要有批判精神和重建精神，更加致力于兼顾文化、实用性和人性化为出发点的建筑作品。

Whampoa Spirit：The essence of Whampoa spirit is the spiritual strength with patriotism as its core，and at this stage the embodiment of the art of ingenuity is the pioneering action style that insists on promoting social progress and actively promoting the progress of the society. As far as the current commercial architectural design is concerned，the vicious competition of low prices has led to the emergence of a large number of crude architec-tural model goods without artistic and cultural characteristics，which resulted in the result be-ing a thousand cities.We should have the spirit of criticism and reconstruction，more com-mitted to the balance of culture，practicality and humanization as the starting point of architectural works.

社会创新：城市化的进程是不可避免，在人口向城市地区迁徙、城市发展壮大的过程中，如何保护本土的环境与文化？在这个保护的过程中，比起直观的外表来说，建筑中所蕴含、保存与传递下来的精神与情绪链接才是更重要的。建筑设计应分享人口结构变化、科技化、城市化、气候变化等全球化问题对城市发展带来的影响，并通过设计达成影响力、改变城市建筑的体验感、推动社会创新。

Social Innovation：The process of urbanization is inevitable，how to protect the local envi-ronment and culture in the process of population migration to urban areas，urban devel-opment？In this process，compared to the intuitive appearance of In words，the spiritual and emotional link contained in，preserved and transmitted in architecture is more import-ant. Architectural design should share the impact of globalization issues such as demo-graphic change，technological ization，urbanization and climate change on urban devel-opment，and promote social innovation through design to achieve influence and change the sense of experience of urban architecture.